First operator pilot for over the air customer care provider
Tweakker, which provides an over the air mobile provisioning interface, has signed Tesco Mobile Ireland up as the first operator to pilot its web-based customer care solution.
Tweakker claims that its OTA API is ten-twenty times cheaper than the cost of a customer care call for a customer experiencing configuration or settings problems.
It is thought that Tweakker, which has operated on a direct to the customer model so far, has other industry partnerships in the pipeline to be announced in 2011.
Tweakker’s service supports nearly 2,400 mobile models and 129 brands and its API. Service providers and operators can use the service by buying access to Tweakker’s API, developing a web interface and adding to to their websites. As a result, Tweakker’s customers provide anytime-anywhere customer care at approximately 5% of the cost of call centres.
In September 2010 the company said that more than 500,000 people had used Tweakker’s API, a number it claims has now risen to 900,000.