The subscriber numbers gap was once wider than Romania’s iconic Transfagarasan Pass
Record numbers of customers ported their fixed or mobile phone numbers in Romania last year, according to Profit.
The defection numbers rose from 945,186 in 2020 to 1.106 million in 2021, it says, a rise in subscriber seduction rates of 17%. Was this the Covid effect?Â
The figures suggest not because from 2019 to 2020 the number of customers who swapped their mobile operator fell slightly, from a previous high of 958,821 in 2019.
Last year, 1,050,900 numbers were ported to another network, 20.3% more than in 2020.
However, the challenger brand in Rumanian telecoms, RCS&RDS attracted way more defections – 561,953 subscribers from rivals, a 53.5% churn rate, following on from 43.2% in 2020 and 39.2% in 2019.