Mobile Cohesion, the UK based telecommunications software company, will be launching HYDRA/LIVE – its unique hosted 3PRM solution – at the 3GSM World Congress in Barcelona from February 12, 2007. The company will also be announcing more customer implementations of HYDRA, as well as a HYDRA-based service delivery platform (SDP) at the show.
HYDRA/LIVE takes key partner relationship management functionality from HYDRA and makes it available to operators who need a hosted ASP application for partner management today.
Hutch Thailand is already using the HYDRA/LIVE solution to allow it to gain better visibility and control of its growing network of partners.
Commenting on the announcement, Per Lindblad, Mobile Cohesion’s CEO said: “HYDRA/LIVE is an excellent means for operators that currently have no structured processes for managing content and application partners to hit the ground running with a best of breed solution. It’s a classic web based solution that replicates many of the tried and tested features of HYDRA.”
He continued, “Let’s face it – many mobile operators today are grappling with issues like provisioning new partner solutions, revenue sharing and a host of other profit and performance issues with the third party partner network. HYDRA/LIVE provides operators with an easy and proven solution today – with no investment in infrastructure required – that gets them over a massive management hurdle.”