MYiOTA today announced the availability of its SDK enabling media companies and content developers to create their own mobile services, quickly and for free. Critically, once developed, MYiOTA will add the service to its existing portfolio of services and make it available to the 100,000 users who have downloaded MYiOTA since its launch last summer.
The MYiOTA SDK will appeal to media companies and mobile application developers who either want to break into mobile or are already residing within the Nokia Forum, Google Gadgets, Nokia MOSH, Widsets and broader Java communities.
MYiOTA has been built from the ground up to ensure that content can be adapted quickly and efficiently to mobiles. MYiOTA supports numerous languages (currently available in 107 countries) and is very ‘light’ and efficient on the majority of the world’s handsets.
Bruce Eley, CEO, iOTA Sphere, said: “MYiOTA has proved that when you give a mobile consumer access to quick and easily discoverable content, that they consume it and keep coming back for more! With the launch of our SDK we broaden the content we can offer to our 100k plus customer base which in turn fuels the uptake. For media players and mobile developers the SDK is clear and easy-to-use, making content adaptation to the MYiOTA service a real opportunity for anyone wanting to mobilize content to a hungry audience.”
MYiOTA addresses the pain points that many mobile consumers experience when trying to find information using their mobile, namely ease of finding information and speed. Technology developed by MYiOTA enables consumers to receive information from websites, WAP, RSS, SMS services, or blogs – in fact any service that is available on the World Wide Web or by SMS – in just a couple of clicks.
In addition to finding and consuming content, MYiOTA also allows users to post comments, interact, collate information, and blog all from a SMS style interface.
To get up and running on the free MYiOTA service simply type: wap.myiota.co.uk/world into your mobile browser .
