The Mobile Marketing Association (MMA), a global association for the growth of mobile marketing and its associated technologies, today announced that it has gained 28 more members since February. The new members come from all segments of the mobile marketing industry, from brands looking to incorporate mobile into their marketing strategies to agencies, mobile service and technology providers. The new member companies also represent a diverse geographical range from South Africa, Brazil, Argentina and Indonesia to Europe and North America.
The latest companies to join the MMA include:
- 24.com
- Adfortel BV
- Advertising Database, Inc.
- Banco Citibank
- Be-Mobile
- BIG Evolution (ANARESPA S.A.)
- Breeze Tech UK Ltd.
- Crispin Porter + Bogusky
- Discover Financial Services
- Ez Texting, Inc.
- Foundation Media Group
- Indiagames Ltd.
- InMarkit
- Media 24: Emerging Markets
- Mobile-research.at
- Mobilize Systems
- Neo Network USA, Inc.
- Netcore Solutions Pvt. Ltd.
- Omniture
- One2Many.BV
- PlayNetwork, Inc.
- PT. Monstermob.com Indonesia/KapanLagi.com
- Ryan iDirect
- Sony Pictures Entertainment
- Synovate
- Telcordia Technologies, Inc.
- WAPJA.NET
- Xipto, Incorporated
"The solid month to month growth that we've seen serves to demonstrate the desire of all involved in deploying mobile marketing strategies to play an active role in how the industry evolves, and that mobile continues gaining global recognition," said MMA President and CEO Mike Wehrs. "The increase in members from our Middle Eastern, South American and Asia-Pacific regions is also testament to the MMA's global reach."