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    HomeInsightsNokia launches E50 for mass business market

    Nokia launches E50 for mass business market

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    Adds device management platform

    Nokia has added a further phone to is “E” series. The E50 is the fourth member of the family and, appropriately, is the smallest and thinnest in the range. It has also announced advanced device management capabilities for enterprise IT managers, expanding on the capabilities of its recent Intellisync acquisition.

    Nokia spokesperson Pekka Isosomppi said that the phone enabled email (it supports Intellisync Wireless Email by Nokia, BlackBerry Connect, Visto Mobile, Altexia, and Microsoft ActiveSync) as well as being the most affordable in the range.

    He reckoed it shoud retail (subsidy free) for aorund €300.

    Nokia hopes that the S60, Symbian OS based phone will be popular with IT departments because it can be managed from the same platform they use to manage other E series phones, but offers more of an entry level to S60 type functionalities.

    To support the phone’s introduction, the company has integrated support for OMA DM (device management) with its Intellisync mobile device manager platform. Tarja Kantola, senior product marketing manager for the device management solution, said the company was also developing advanced capbilities that would deliver a “trusted”relationship between a client device and server.