Tellabs presents part one of a three-part series: Mobile Commerce: Driving Change for Mobile Backhaul. Narrated by Gabriel Brown, Chief Analyst for Unstrung Insider, part one explores the current state of mobile commerce and the demands of end-users.
This white paper presents a review of numerous independent research studies that show that tactile feedback (haptics) can be used to:
• Provide a new way to interact with phones and network services that can be as powerful and useful as the sense of touch itself
• Improve user performance (speed and accuracy) and reduce complication and stress
• Increase user satisfaction, because people prefer tactile feedback in their mobile phone interactions
• Enhance the subscriber experience by making phones more intuitive and usable and services more satisfying and sticky
Reducing the complexities of product lifecycle management is a key challenge for operators who are looking to be more innovative in the way they combine underlying network and service capabilities, in order to provide blended, tailored packages which are in tune with customer preferences.
A new report from analyst firm Juniper Research predicts that Broadcast Mobile TV will reach revenues of $11.7bn worldwide by 2011. Japan is predicted to lead the market with revenues reaching $2.9bn and the US will follow closely at $1.8bn. The UK is also predicted to be a key market at $989m.
This whitepaper outlines many of the key issues and numbers contained in the full report, which is available from Juniper Research.
Flarion releases actual performance statistics from its FLASH-OFDM commercial networks, using the "Cumulative Distribution of Data Rate" measurement.
Flarion says CDDR allows mobile operators to clearly understand the deliverable user experience across the cell at full mobility over time, and "overcomes the misleading peak data rates thus far used by vendors as they try to steal the march on competitors by ever more fanciful and commercially unrealistic claims."
In releasing this whitepaper, Flarion is challenging the industry to publish their own commercial network results to allow operators to accurately compare like-for-like services.